The Importance of In-Market Data
For decades, our team has helped businesses worldwide generate millions of leads.
When it comes to lead generation, not all strategies deliver the same results.
Traditional methods, such as running Facebook ads or relying on broad targeting, might get your brand in front of a large audience…
But how many of those people are truly ready to make a purchase?
The reality is, most of them aren’t.
This approach often leads to wasted ad budgets, lower conversion rates, and mounting frustration.
That’s where in-market data transforms the playing field.
In-market data allows us to zero in on individuals already in the buying process—those who’ve demonstrated clear intent through their online behavior, search patterns, and interactions.
By focusing on these high-intent prospects, we eliminate the guesswork and significantly boost your chances of closing the sale.
There’s a reason the world’s biggest brands don’t rely on Facebook ads to attract new customers.
The biggest brands in the world don’t rely on Facebook ads to attract new customers—and there’s a reason for that.
We analyze over 2 trillion consumer transactions and events every single month, providing real-time insights into buying behaviors, intent, and more.
With in-market data, you’re targeting only those who are actively searching for your solution.
If you’ve been in the lead generation game for a while, you know that intent is everything.
We Filter The Data
- Net worth
- Credit score
- Household income
- Kids in the house
- Homeowner y/n
- Mortgage amount
- Home value
- New Homebuyer y/n
- Mortgage refinance type/amt
- Personal income
- How many credit cards
- Which credit cards owned (Amex, Visa etc)
- Owns stocks and bonds y/n
- Sports affinities
- Political affiliation
- Pet affinities
And so much more.
You’ll reach only the prospects who meet all your desired qualifications.
This means higher intent, leading to higher conversion rates, an improved overall customer experience, and increased customer lifetime value (CLTV).